Wednesday, May 26, 2010

Divers explore sunken ruins of Cleopatra's palace

ALEXANDRIA, Egypt – Plunging into the waters off Alexandria Tuesday, divers explored the submerged ruins of a palace and temple complex from which Cleopatra ruled, swimming over heaps of limestone blocks hammered into the sea by earthquakes and tsunamis more than 1,600 years ago.

The international team is painstakingly excavating one of the richest underwater archaeological sites in the world and retrieving stunning artifacts from the last dynasty to rule over ancient Egypt before the Roman Empire annexed it in 30 B.C.

Using advanced technology, the team is surveying ancient Alexandria's Royal Quarters, encased deep below the harbor sediment, and confirming the accuracy of descriptions of the city left by Greek geographers and historians more than 2,000 years ago.

Since the early 1990s, the topographical surveys have allowed the team, led by French underwater archaeologist Franck Goddio, to conquer the harbor's extremely poor visibility and excavate below the seabed. They are discovering everything from coins and everyday objects to colossal granite statues of Egypt's rulers and sunken temples dedicated to their gods.

"It's a unique site in the world," said Goddio, who has spent two decades searching for shipwrecks and lost cities below the seas.
Click the image to see photos of the excavation of Cleopatra's sunken temple


The finds from along the Egyptian coast will go on display at Philadelphia's Franklin Institute from June 5 to Jan. 2 in an exhibition titled "Cleopatra: The Search for the Last Queen of Egypt." The exhibition will tour several other North American cities.

Many archaeological sites have been destroyed by man, with statues cut or smashed to pieces. Alexandria's Royal Quarters — ports, a cape and islands full of temples, palaces and military outposts — simply slid into the sea after cataclysmic earthquakes in the fourth and eighth centuries. Goddio's team found it in 1996. Many of its treasures are completely intact, wrapped in sediment protecting them from the saltwater.

"It's as it was when it sank," said Ashraf Abdel-Raouf of Egypt's Supreme Council of Antiquities, who is part of the team.

Tuesday's dive explored the sprawling palace and temple complex where Cleopatra, the last of Egypt's Greek-speaking Ptolemaic rulers, seduced the Roman general Mark Antony before they committed suicide upon their defeat by Octavian, the future Roman Emperor Augustus.

Dives have taken Goddio and his team to some of the key scenes in the dramatic lives of the couple, including the Timonium, commissioned by Antony after his defeat as a place where he could retreat from the world, though he killed himself before it was completed.

They also found a colossal stone head believed to be of Caesarion, son of Cleopatra and previous lover Julius Caesar, and two sphinxes, one of them probably representing Cleopatra's father, Ptolemy XII.

Divers photographed a section of the seabed cleared of sediment with a powerful suction device. Their flashlights glowing in the green murk, the divers photographed ruins from a temple to Isis near Cleopatra's palace on the submerged island of Antirhodos.

Among the massive limestone blocks toppled in the fourth century was a huge quartzite block with an engraving of a pharaoh. An inscription indicates it depicts Seti I, father of Ramses II.

"We've found many pharaonic objects that were brought from Heliopolis, in what is now Cairo," said Abdel-Raouf. "So, the Ptolemaic rulers re-used pharonic objects to construct their buildings."

On the boat's deck, researchers displayed some small recent finds: imported ceramics and local copies, a statuette of a pharaoh, bronze ritual vessels, amulets barely bigger than a fingernail, and small lead vessels tossed by the poor into the water or buried in the ground as devotions to gods.

Alexandria's Eastern Harbor was abandoned after another earthquake, in the eighth century, and was left untouched as an open bay — apart from two 20th century breakwaters — while modern port construction went ahead in the Western Harbor. That has left the ancient Portus Magnus undisturbed below.

"We have this as an open field for archaeology," Goddio said.

'Viagra' for women to hit the shelves soon

Washington, May 24 (ANI): Good news for women who want to perk up the action in their bedroom-the Food and Drug Administration committee is thinking of endorsing the first pill designed to do for women what Viagra does for men-boost their sex lives.

A German pharmaceutical giant wants to sell a drug with the decidedly unsexy name "flibanserin," which has shown prowess for sparking a woman's sexual desire by fiddling with her brain chemicals.

The FDA's Reproductive Health Drugs Advisory Committee will meet on June 18 to consider the request.

But the prospect of the drug's approval has already triggered debate over whether the medication, like others in the pipeline, represents a long-sought step toward equity for women's health or the latest example of the pharmaceutical industry fabricating a questionable disorder to sell unnecessary and potentially dangerous drugs.

"Achieving a happy and healthy sex life can be a real and important problem for some women. But we have lots of questions about the 'pink Viagra,'" the Washington Post quoted Amy Allina of the National Women's Health Network, a Washington-based advocacy group, as saying.

Viagra's catapult to blockbuster status after its 1998 approval set off a flurry of interest in me-too medications for women.

However, drugmaker Pfizer's hopes that its "little blue pill" would also ignite female libido fizzled, making it clear that a woman's sexuality is more complicated than a man's.

But, Germany's Boehringer Ingelheim is optimistic that flibanserin is on the verge of becoming the first prescription medication to tap what some have estimated could be a 2 billion dollar market in the United States alone.

"We believe women deserve options and we're hoping flibanserin may represent a safe and effective option for many women," said Michael Sand, who heads the company's clinical research on flibanserin.

Scientists found that flibanserin, developed as an antidepressant, was ineffective for treatment of depression.

But the drug appeared to produce an unexpected side effect: boosting women's libido.

This prompted the company to study it for hypoactive sexual desire disorder, or HSDD, an otherwise unexplained loss of sexual thoughts, fantasies and desire that can cause significant emotional distress.

Some research suggests 10 percent of women may suffer from HSDD.

"It's not that they are averse to sex. It's just that they don't care about it. They just stop thinking about it. It's like a switch has been flipped. It's a loss for them. They miss it. And they want it back," said Anita H. Clayton, a professor of psychiatry and neurobehavioral sciences at the University of Virginia who has studied the drug for the company. (ANI)

Fat People and Smokers Actually Save You Money on Health Care

As our nation stands poised to usher in some sort of health care reform thingy, I can’t help but be reminded of some simple facts:

* Better health care makes people live longer.
* People living longer makes the Earth more crowded.
* The Earth more crowded means even longer lines at the DMV.

So it could be argued that providing health care to people who don’t have it is detrimental to people who do have it. Having grown up on a healthy diet of dystopian sci-fi movies, I was quite looking forward to this problem solving itself, but I guess the unwashed, unhealthy masses have spoken. Fine, poor people, have your fancy doctors and your prescription medications. See if I care.

Okay, so I did care until I found an article from last year that made me change my way of thinking. Apparently those who have lifestyle-inflicted health problems are less taxing on our health care system. Specifically, the article talks about how smokers and those with high-end weight issues (that’s what we’re supposed to call the fatties now, right?) end up costing less money to provide medical care for over the course of their lives versus healthy Joe Lives-to-90. The reason: smokers and the obese die younger and quicker of things like heart attacks and choking on a Big Mac, while the healthy people who stick around longer usually go out slowly due to more costly diseases.

So when your workplace tells you that your health care costs are going up because of people who can’t lay off the cancer sticks and Krispy Kremes, you can let them know that those who choose to indulge in more reckless dietary and, uh, smoketary habits are actually saving you and your company big bucks. And then they roll up those big bucks and try to smoke them or eat them because they’re fatty fat smokeheads.

Sunday, May 23, 2010

BP low-balling flow-rate estimates for legal reasons


For weeks many have wondered why BP wouldn't allow outsiders to view the uninterrupted underwater video feed of the busted well that's been pumping oil into the Gulf of Mexico. The well came loose after the explosion of the Deepwater Horizon oil rig the company leased from Transocean.

Experts on oil spills have cited satellite images of the Gulf slick to charge that BP's estimates of the volume of oil spewing out of the well into the Gulf's waters have been much too low. And they've contended that the surest way to find a reliable estimate is to get an extended look at the well's flow via live video footage. It took a month, but yesterday the company gave in to the chorus of cries from the public and lawmakers and allowed a live feed of the well to be placed on a congressional website.

So what the heck took them so long?

Well, a McClatchy report out today by Marisa Taylor, Renee Schoof, and Erika Bolstad suggests that the lagging response likely grew out of the same concern that may also have led BP to cut corners in enforcing safety measures on the Deepwater rig: in short, money. Legal experts told the McClatchy team that a sounder, agreed-upon estimate of the spill's reach would jumpstart costly court cases against the company, attracting droves of new plaintiffs. In other words, the bigger the oil spill, the bigger the damage awards the culpable company will have to cough up.

"If they put off measuring, then it's going to be a battle of dueling experts after the fact trying to extrapolate how much spilled after it has all sunk or has been carried away," Lloyd Benton Miller, one of the main plaintiffs' lawyers in the Exxon Valdez case, told McClatchy. "The ability to measure how much oil was released will be impossible."

For their part, BP officials announced this afternoon that they plan to release new flow-rate estimates on Saturday — and they also claim that the company can stop the flow of oil entirely by next week.

Brett Michael Dykes is a national affairs writer for Yahoo! News.

Thursday, May 13, 2010

Thai military 'to surround red-shirt protesters'



The Thai military says security forces plan to surround a protest encampment in Bangkok with armoured vehicles.

A spokesman said that routes into the sprawling encampment would be closed at 1800 (1100 GMT). Protesters would be free to leave but not enter, he said.

The move comes a day after the government announced and then cancelled a plan to cut off water and power supplies to the protesters.

The group have been occupying key parts of the capital since 14 March.

They want Prime Minister Abhisit Vejjajiva to dissolve parliament and call fresh elections.

He had offered polls on 14 November - but the two sides failed to agree a deal because of divisions over who should be held accountable for a deadly crackdown on protests last month.

The BBC's Rachel Harvey in Bangkok says the fear is that more blood may be spilled before this crisis is brought to an end.

'Restore normalcy'


The military urged businesses around the protest camp to close by 1800 and stay shut.

"The authorities will seal off the protest area at all routes at 6 p.m. today with armoured personnel vehicles. No one would be allowed in," a spokesman, Colonel Sunsern Kaewkumnerd, said.

The camp stretches from Bangkok's shopping hub south to the business district. Protesters have built large barricades from tyres and bamboo, behind which they have stockpiled food supplies and generators.

The military's announcement comes as hopes of a political solution to the crisis fade.

Mr Abhisit told journalists that he had withdrawn his offer of early elections in November.

"I have cancelled the election date... because protesters refuse to disperse," he said. "I have told security officials to restore normalcy as soon as possible."

A few days ago a deal had appeared within reach. But protest leaders demanded that charges be laid again the deputy Prime Minister Suthep Thaugsuban over the 10 April crackdown.

Mr Suthep oversaw the failed operation to clear protesters which left 19 protesters, one journalist and five soldiers dead.

Ahead of the military's announcement red-shirt leaders appeared defiant.

"We urge that our supporters come and help us here because the more people we have, the harder it is for them to hurt us," Nattawut Saikua, a protest leader, told a cheering crowd.

"We are ready for any attempt to forcibly disperse us. Our guards are ready to protect the site."

The protesters are a loose coalition of left-wing activists, democracy campaigners and supporters of ousted former Prime Minister Thaksin Shinawatra.

They say the government is illegitimate because it came to power through a parliamentary deal rather than an election.

BBC NEWS: http://news.bbc.co.uk/2/hi/asia-pacific/8679218.stm

Wednesday, May 12, 2010

Was Apple right? Adobe Flash crashes twice during mobile demo

Nothing sucks more than being on stage in front of a bunch of techies and having your demo crash on you twice. Actually, the only way that sucks more is if you’re Adobe and it’s Flash that’s crashing on a mobile device, forcing folks to wonder if Steve Jobs was right about the stability of Flash.

This incident happened last week at FlashCamp Seattle, according to a blog post by Jeff Croft, a Seattle developer who also moderated a panel at the event. Flash Platform evangelist Ryan Stewart was demoing Flash Player 10.1 on a Nexus One phone during the opening keynote when things went bad and then got worse. Croft wrote in his blog:

Here’s what happened: On his Mac, Ryan pulled up a site called Eco Zoo. It is, seemingly, a pretty intense example of Flash development — full of 3D rendering, rich interactions, and cute little characters. Then, he pulled up the same thing on his Nexus One. The site’s progress bar filled in and the 3D world appeared for a few seconds before the browser crashed. Ryan said (paraphrasing), “Whoops! Well, it’s beta, and this is an intense example — let’s try it again.” He tried it again and got the same result. So he said to the audience, “Well, this one isn’t going to work, but does anyone have a Flash site they’d like to see running?” Someone shouted out “Hulu.” Ryan said, “Hulu doesn’t work,” and then wrapped up his demo, telling people if they wanted to try more sites they could find him later and he’d let them play with his Nexus One.

Ouch.

To be fair, Croft notes that the problem with Hulu may not be the fault of Adobe and may be more with Hulu - but no one knows for sure. Also, he notes that Flash on Android is beta, which means it’s expected to be “crashy and buggy” at this stage.

Still, the natives are getting restless, he says, and are anxious to see a full Flash player that works well on mobile. A demo that crashes does little to help build confidence around a product or to prove that it’s almost ready for prime time.

Under normal circumstances, a crash at during an on-stage demo at a techie conference might have been no big deal. But the public sparring between Adobe and Apple over Flash has put the topic into the spotlight.

The pressure is on for Adobe. Croft is right in suggesting that Adobe avoid any more demos until it’s really solid.

Update: Ryan Stewart posted a comment on the talkbacks that’s worth reading. In addition, he also posted a response about what went wrong and an update - as well as a video - on how it’s supposed to work. That, too, is also worth checking out.

Sunday, May 9, 2010

How to Make Money With Twitter


Everyone seems to like twitter these days which is a really cool way of staying in touch with your customers, friends & colleagues. Basically twitter has presented itself as a micro-blogging platform where a user can shout out anything they want to his ‘followers’ within the limit of 140 characters.

I have just started twittering since last month (*yes I’m pretty late starter!) because initially by looking at it for the very first time, I couldn’t find any ‘value’ that it has for my work & my social life. However after reading a convincing post by Aaron Wall, I thought of giving twitter a try. Since then onwards I have been using twitter all day long, just to keep track of some of the leading experts in the Internet & Search Marketing field as well as to have some ‘fun’ with my online buddies.

Anyway the whole point of doing this post is to highlight some of the key monetization elements that an individual can explore using twitter. I assume you have the basic knowledge of what twitter is and how it works, so I will directly deep into some ideas which can make you earn money from your twitter.

make money with Twitter

* Direct Advertisement – If a lot of people are following you in ‘twitter’ or in other words if you have a ‘wide reach’ to a large number of twitter users, you can probably look into direct advertisements for monetization.

* Recommendation – You can recommend a particular product or service on behalf of your advertisers & peruse your followers to take an ‘action’.
* Promotion – You can help your advertiser to promote a new product or service to your twitter followers.

It works pretty much like niche marketing because, say if you are an Internet Marketer, It is very likely that most of your followers in Twitter are also from the same area which is why they have ‘followed’ you in the first place.
# Affiliate Marketing – I was listening to Shoemoney’s podcast yesterday where he talked about how affiliate marketing can actually be blended within Twitter.

* Affiliate Links – If you are recommending a Product or a Service to your followers, you can always embed your affiliate link in your tweet. (e.g. Using a service like TinyUrl.com)
* Sales Pages – Instead of taking your followers to another website using your affiliate link, you might just want to promote your own product & services and sell them directly via your sales / landing page.

This is an area where every one can really look into. For instance say when one of your followers is asking for suggestion to choose a web host, you can always suggest him the best one from your experience but at the same time use your affiliate link which can earn you some quick cash.
# Paid Review– This is pretty much like the direct advertisement, however the only difference would be, instead of blindly suggesting a product or a service to someone, you can actually do some ‘paid reviews’.

* Product – You can do a paid review about a particular product (e.g. Internet Marketing software)
* Services – You can do a paid review about services that your advertiser offers. (E.g. SEO Services, Web Hosting Services etc.)
* People – You can also do a paid review about people. For instance, maybe you can review someone’s web design skills, or you may promote someone’s ‘twitter’ account for instance.

# Sponsored Contest– An advertiser may want to run a contest via a popular twitter user to get feedback about his product & services or just to create some brand awareness.

* Feedback – Example – “What New features would you like to see in Product X”?
* Brand Awareness– Example- “Describe product X in 140 Characters” or “Tell us why you like product X within 140 Characters”. The best answer can be given a cool prize sponsored by the advertiser.

# Sponsored Advertisements– There isn’t must difference between this & the direct advertisement. However when I was creating the mind map, this ‘branch’ did somehow pop in, so have decided to include it. I guess the main difference would be that all the tweets which are actually sponsored advertisements can get a predefined prefix which will help your followers to identify them as ads.

* Auto Ads – There can be a mechanism or a ‘new’ 3rd party service which can actually help you to distribute or Tweet the “Ads” when you are ‘not’ tweeting or say when you are idle. An ad interval can also be set so that your frequent sponsored ads don’t annoy your followers.
* Sponsored Actions– Well this might sound like a weird idea but, I feel that some aggressive marketers might like it. Example – “I Love #Google. Re-tweet this message and WIN yourself a GPhone”. Since a hash-tag is used, all the massages can be tracked using that and a lucky winner can actually be picked from the pool.

Some of you may think that all these ‘monetizing’ options can actually turn twitter into an ‘evil’ place and slowly reduce its value. But let’s face it, if you aren’t fully utilizing all the areas of twitter today, somebody else will – tomorrow. But of course you should set a ‘limit’ on how many ‘such tweets’’ you are going to do on a day, so that your followers still consider you as a valuable contact rather than a commercial junkie.

So that’s all folks, if you like my article, you are welcome to add me in your Twitter – fitil4ik. Happy Twittering!



http://www.searchenginejournal.com/twitter-monetization-how-to-make-money-with-twitter/6867/#ixzz0nYrqDCcp